After nine years in material handling sales in West Virginia and North Carolina, John L. Middleton came to the decision that his customers' challenges could be better solved using a variety of material handling products rather than a "forklift truck fixes all" approach. In 1971, he incorporated Carolina Material Handling, Inc and began representing an extensive lineup of nationally acclaimed material handling suppliers as well as stocking a small selection of hand-trucks in his home.By 1973, the company had moved to a storefront on Spring Garden Rd. in Greensboro to accommodate an ever increasing inventory including a pickup mounted "Super Lift", drum handling items, winches, dollies, platform trucks and a variety of industrial casters.With an eye to facilitating company growth and expanding sales territories, John Middleton brought on two partners: Joe Mehalick in 1974 and John W. Nutty in 1976.
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