Description

Brand perception, Brand recognition, Brand preference, Brand image,Tracking studies, Customer Journey, PersonasSegmentation, Usage and attitudes analyses, Consumer satisfaction and loyalty, Innovation and product development, Concept testing, Mystery shopping, Advertising efficiency, Leaflets and catalogue analysis, Advanced statistical analysis – Kano model, Building statistic models – MaxDiff and Conjoint analysis,Data mining, Public opinion, Exit poll.

Marketing
  • B2C research
  • B2B research
  • Marketing - research

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