VIEVE

The hydrating protein drink for active people. Vieve's Protein Water contains a unique collagen peptide formula, lactose-free and dairy-free, which is rapidly digested by the body. The use of a peptide formula allows faster absorption of proteins, thereby stimulating muscle development and growth. Why Should I drink vieve? World’s first high-protein collagen drink - an alternative to whey based RTDs - 100 % dairy free. - Neutral tasting collagen protein delivering a superior tasting product. - Contains 5*more collagen than leading beauty drinks at 1/5th the price. - No mixing, easy protein on the go. - 20g protein, Zero sugar, Low Calorie Easy to drink on-the-go with no mixing or mess required. Can be drank while working out, post work-out or as a mid-day protein boost. Not whey based or a milky drink or powder. Collagen proteins are much easier to absorbs as they are already broken down into peptides. 100% dairy free. Zero sugar added. First sports nutrition product endorsed by Sugarwise. Strong emphasis on taste - ‘best tasting protein drink out there’ according to a Men’s Health associate editor. - Primarily targeted at active men & woman (18-34 ABC1) who are looking for a protein boost . - It is not targeted at athletes or bodybuilders but at a more mass market audience. Secondary targets are people suffering from lactose/dairy intolerance. - One in five adults the UK believe they have some kind of a milk/dairy intolerance.