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Cove Financial Group makes homeownership accessible. It brings the American dream closer to average families, which are often underserved by traditional mortgage providers. The company came up with Mortgage Alternative Program (MAP) which would allow a would-be buyer, who doesn't yet qualify for a bank mortgage, to enter into escrow and then lease a chosen home comfortably from Cove, until they get mortgage financing. The leasing could last up to 6 years; it’d be available for everyone who’s able to make a down payment. By offering MAP, Cove Financial Group hopes to transform homeownership as we know it; and to have this noble idea brought to life, Cove has reached out to Perfectial - the experienced software vendor which now is its technical partner.