BYYD - Mobile marketing and mobile advertising

Russia

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BYYD
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Russia

Now you can use mobile advertising to it’s full potential. New technologies are being developed and various marketing strategies are being tested by the industry. However, deep fragmentation of ad channels and spaces has prevented mobile programmatic from reaching the best results in the marketing campaigns. Until now… BYYD is the first vertically integrated mobile advertising platform that provides the full set of tools necessary for successful implementation of any media campaign, namely, media, audience, creatives and analytics. BYYD is the world’s largest DSP (Demand-side Platform) for buying mobile inventory with the use of RTB-technology (Real Time Bidding). With our platform you can buy mobile inventory on smarphones and tablets in apps and games worldwide.

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BYYD is a tech-based Russian company that focuses exclusively on mobile marketing and mobile advertising. We provide fully-featured support for each advertising campaign at all stages: briefing, production, as well as advertising design, design and production of advertising campaigns in applications for mobile phones, a report on the marketing campaign. Advertising banner formats: full-screen banners, native format, rich-media banners, video. Our partners are the largest network and independent advertising agencies. Our tools include all of the key SSPs that provide us with a portfolio of over 100, 000 mobile apps with the tools anywhere in the world ensuring an unprecedented reach. We offer our clients the Brand Lift service – a study that helps to assess organic brand awareness among the mobile audience taking into account the large percentage of mobile only users, as well as to obtain data on brand awareness increase after advertising activity. Our cases and more complete information you can obtain through the website: https: //www.byyd.me/en/

Latest company news

Sephora

Sephora

Case Study ・ 9 Feb 2023 read more Open In New icon

Hi! Today we are talking about an advertising campaign for the Sephora brand in Turkey. The advertising campaign was launched before the New Year to increase the awareness of the New Year sets. We needed to attract an interested audience to the site. For this purpose, we used an interactive Rich Media banner with a presentation of New Year sets and set up targeting on different parameters: - Socio-demographics - women from 25 to 54 years old. - Interests - cosmetics, fashion, shopping, gifts and other relevant. Due to daily optimization - our managers selected sites that showed the best CPC and results - we managed to exceed the plan of impressions by 2% and the plan of clicks by 18%! Advertisment, byyd.me

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Domain icon Service Provider

BYYD

Skolkovo Innovation Centre territory, Nobelya street 7

121205 Moscow - Russia

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Company info

Key figures

  • Company headcount
    51 – 100
  • Sales staff
    11 – 50
  • % of export sales
    38%

Organisation

  • Year established
    2015
  • pages.epage-home.site-status
    Registered office – Parent company
  • Main activity
    Service Provider

Business info

Trading areas

  • Check Circle Outline icon International

Payment methods

  • Swift transfer
  • Paypal

Banks

  • ALFA BANK
  • ROSBANK
  • Joint-Stock Bank «Capital»
  • TD Bank

Delivery areas

Activities of BYYD

  • Online marketing
  • Sales promotion
  • Distribution, publicity
  • Design and production of advertising campaigns
  • On-line services - advertising management
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