Architects, designers, engineers, autors and copys with different kind of aims … sharing competences to solve problems with innovative proposals. Integrated innovation is a process made of synergies able to optimize the creative process. From the early stages skills, often antithetical, flow into a stream of information managed by the project leader. His first aim is to produce the best result for the same time and resources used. the result is a process devoid of logical leaps, in which information flows seamlessly from the customer to who produces the research and development activities. Italian style means a very original match between design issue and engineering competence. decisions aim to join, creativity, functionality and marketability of a product, a collection and a brand. Clients always have to deal with only a project leader which has all responsibilities and manage the whole complexity of the project.
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