TravelTime is a location data API and analytics platform that enables businesses to search, analyse and sort data using minutes rather than miles. It powers some of the UK's largest location search websites including Rightmove, Zoopla, TotalJobs and Jobsite'se. TravelTime Analytics location intelligence is also used by small and large businesses to make decisions on office relocations, sales territories and retail catchment areas. TravelTime is 3x more likely to convert searchers to leads than miles radius. This is because instead of searching by miles radius, which assumes that the searcher can go as the crow flies, it provides a more personalised way of searching. The results can be tailored to the user's preferred mode of transport, including driving, cycling, walking, public transport and combined modes). It also recognises that where's reachable changes depending on the time of day due to congestion and transport timetables. This means that a 30 minute search at 9am by car looks very different to one using public transport at 3am, giving users a more personalised search area.
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